RestStop Franchisee

Overseas Keralites Investment and Holding Ltd ("OKIHL") a 100% Government of Kerala owned enterprise with Hon'ble Chief Minister as Chairman. The first initiative of OKIHL, RestStop embodies its objectives to provide for both sides of Kerala's- the society and investors.

Roads are the arteries of the state that connect every Keralite. RestStop is soon to be a chain of wayside amenities along the highways of Kerala, at par with global standards, and making road commutation safer and pleasurable. Wayside amenities along National and State Highways of every district will improve not only the comfort of the people as they travel across the state but also introduce a competitive standard for the private sector to emulate, which in turn will create a better standard of living for society at large. We aim to be the leader among the Wayside Amenities providers with global standards, making road travel pleasant and safe. Each centre will be a modern and comfortable place for one to take a break from their journey, with ideal facilities and landscaped grounds to help relaxation.

The first node of this network is being developed at the northern entry point to Kerala in five acres plot with IOCL fuel station, Food Court, Restaurants, Convenience Store, washrooms of international standards and many more amenities.

Franchise Opportunity

To take this success further and to spread RestStop concept faster, we have decided to align with private players and offer this business opportunity on franchise basis in three categories. Each center is expected to have 10-14% RoI based on location and size of center.

Categories of RestStop

Based on local demand and plot availability, each investor can select one of the three categories of RestStop, suitable for the plot size as available with you.

RestStop - Category Platinum Gold Silver
Plot Size (Acres) 4 to 5 2 to 4 1 to 2
Fuel Station Plot (Sq. Feet) 40,000 30,000 20,000
Projected Fuel Sales / Month (Kilo Litre) 400 - 500 200 - 300 100 - 150
Retail Area (Sq.Ft) 50,000 20,000 10,000
Projected Foot Fall/Year (Lakhs) 7.5 5 3
Projected Investment (₹ Crores)
Excluding Land Cost
30 20 15
Potential Borrowing from Financial Institutions 70% 70% 60%
Potential RoI 12-14% 12-14% 10-12%
Maximum Number of Centers planned in Kerala 30 50 100

Above are tentative projections, which might change based on site conditions and local business potential.

Advantages of RestStop Franchise

Full ownership of an asset with perpetual income for life.
Centralised promotion activities and other support from OKIHL and Government to make each center successful.
Existing esteemed business partners operating different units in RestStop can be roped into your center too.
License to use the brands of OKIHL.
Obtaining fuel station for your center.
Unified design and style, that will attract frequent travellers.
Preparation of DPR and seeking support from a panel of selected financial institutions.
Single window clearance or fast track regulatory approvals aligned with to be launched Sherpa portal and KSIDC, Local Bodies and other authorities.
Centralised procurement support, benefiting from economy of scale.
Selected agencies to support design and construction of the center on negotiated special rate.
To maintain high standards, OKIH will manage operation of each center through a dedicated arm and Franchise will benefit from the net income, without any hassle of day-to-day management.
Training for Center staff and standard operation process and guidance from OKIH. Trained key management team members from central pool of OKIH.
Management of regulatory aspects including accounting and other allied requirements. Audit of accounts through a reputed CA firm.

If you have a suitable plot or identified one with adequate road frontage, OKIHL will make an initial study through different agencies to confirm suitability, for a nominal fee, to cover expenses, and then can hand hold and take your interest forward to a great success story and to be a part of this chain and reap sustainable income. We will bring ideal operators, support for getting regulatory approvals and fuel station and management of operations. Thus, relieving you from all hassles of hand on management.

Next Step - Expression of Interest

Potential Investors may register with Sherpa as an investor, if not done earlier, and fill the online form below to express their initial interest. Sherpa and OKIHL will do the initial evaluation and if location is shortlisted, will do a physical review of the plot along with our energy partner, Indian Oil Corporation to determine the potentials and guide you further.